Defy Damage In A Flash Treatment

Joico Defy Damage In A Flash 7-Second Bond Builder provides a quick journey to strong hair! With the innovative power of Defy Damage, IN A FLASH helps build bonds –delivering a dazzling, 7-second transformation you can see and feel. With a unique liquid-to-crème formula, this swift hair protector helps build bonds, making hair stronger* and less prone to breakage*. Key Benefits Hair is up to 20X more resistant to breakage* Creates bonds and strengthens the hair structure Leaves hair silky smooth without weighing down Colour safe Silicone-free PETA-approved, global animal test-free *Against combing breakage on damaged hair vs. untreated.