olaplex No.4 purple shampoo

How To Use Apply to wet hair. Lather fully and let process 1-3 minutes. Rinse. For more intense toning leave on hair up to 5 minutes. Follow with No.5 Bond Maintenance™ Conditioner for everyday moisture or No.8 Bond Intense Moisture Mask for extra hydration. Use as needed to brighten unwanted brassiness. Product Details This is a Beyond Beauty product which means it has been sourced tried and tested and finally declared one of the most new and innovative heroes out there. OLAPLEX No.4P Blonde Enhancer™ Toning Shampoo cleanses tones and repairs while keeping hair hydrated from roots to ends. This highly concentrated sulfate-free shampoo forms a rich lather to neutralise brassiness and boost brightness after one use. Suited for all blonde lightened and grey hair - natural or stylist-created root-to-tip or balayage - this non-drying formula can be rotated into any hair maintenance routine as needed for your best blonde yet. Full Ingredients Water (Aqua/Eau) Sodium C14-16 Olefin Sulfonate Cocamidopropyl Betaine Glycerin Sodium Cocoamphoacetate Sodium Chloride Acrylates Copolymer Betaine Phenoxyethanol Fragrance (Parfum) Polyquaternium-7 Bis-Aminopropyl Diglycol Dimaleate Guar Hydroxypropyltrimonium Chloride Ethylhexylglycerin Hexyl Cinnamal Limonene Citric Acid Sodium Benzoate Acid Violet 43 (Cl 60730) Nut Free Paraben Free Phosphate Free Phthalate Free Sulfate Free Vegan Gluten Free Cruelty Free.